Drake looks very serious about his "More Life" movement. While albums like Drake's Views or Beyoncé's Lemonade may have found wild success as exclusives, the majority of music projects aren't big enough to convince fans to come to one platform over another. The rapper will release his newest project today (March 18), a "playlist" called More Life-but it won't be an Apple Music exclusive this time, unlike Views and the slew of other deals he's struck with the service in the past year. Spotify also tweeted the promo video for "More Life" from its official account, indicating it will be available there too. Drake's manager, Oliver El-Khatib, then revealed it would release in early 2017. "#MoreLife coming soon", accompanied by a teaser. Luckily, you won't need to have a subscription to Apple Music in order to access OVO Sound Radio - Drake's radio station - but accessing it has proven a bit tricky.
Drake recently shared a teaser trailer for his "More Life" project, which he has described as a "playlist" and an "evolution" of the mixtape format.
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OVO Sound Radio is going down tomorrow at 6 PM EST. You might hear some tunes from the [OVO] family on there. As reported by the Fader, More Life won't be found only on Apple Music. I just want to get right back to it.